Tile_VirginSport

Virgin Sport Launch

Making challenge fun. Festivals of sport that combine running and fitness challenges with community celebrations. 

HeroImage-1

01

Design Approach

Helped to build out Race App Prompt, Event Class tiles, CTA modules, event schedule plan, race pack module and more. Refined and rebuilt various design modules, improving breakpoints layouts.

virginsport2

02

Modules

Helped to build out Race App Prompt, Event Class tiles, CTA modules, event schedule plan, race pack module and more. Refined and rebuilt various design modules, improving breakpoints layouts.

virginsport_modules_app
virginsport_modules_classes
virginsport_modules_cta
virginsport_modules_festivalschedule
virginsport_modules_festivalscheduleplanner
virginsport_modules_headers
virginsport_modules_navigationbar
virginsport_modules_racepack
virginsport_introsection_desktop
virginsport_eventsection_desktop

03

Brand Playbook

Alongside designing the website, work was carried out in collaboration with other designers across the team to create a Brand Playbook. 

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ctas_virginsport

Made Using

Sketch
Zeplin
Photoshop
Keynote
Illustrator
InDesign
After Effects

Credits

Ricky Bowry
Joe Fox
Ben Lynch
Sam Mensah
Ray Cheung
Alice Ratcliff
Pedro Eloi
Vivian Greywood
Ross Winterflood
Jules Ward
Lisa Pickett
Rachael Robertson 
Kirsty MacSween
Rachael Von Pein

Team

AKQA London
Virgin Sport

More Case Studies

Ben Lynch  
Product Design Lead