The Nike App gets you access to hot new products before the rest, tips from athletes, special invites for events, all for free.

PROJECT
Nike App Market Launch
iOS and Android

TOOLS
Sketch, Photoshop, Illustrator, Keynote

PROJECT TYPE
UX / UI / Visual Design

2016
AKQA London, Nike Portland

YOUR PERSONALISED FEED

Keep up with the latest from Nike in your own personalised news feed. Cards display new sneaker drops, social activity from your Nike+ friends, events and campaigns from Nike.

SU16_NSW_Liberty_Tennis_Classic2
NIKE_LIBERTY_01

FEED CARD

FEED CARD

NIKE_LIBERTY_02

PRODUCT/CAMPAIGN THREAD

NIKE_LIBERTY_03

LIKES & COMMENTS

RESERVED FOR YOU

Within the Nike+ Ecosystem, exclusive products and drops
are 'Reserved for You' via user Inbox and Feed Cards.

2019_Headers
invitation_a
invitation_c
invitation_b
invitation_d

DEFINING THE PRODUCT ECOSYSTEM

User flows capturing how Nike App content from Inbox and Feed directs users to Category Apps (NRC, NTC, SNKRS) and Web Views as fall back.

inbox_ecosystem_04
inbox_ecosystem_03
inbox_ecosystem_02
inbox_ecosystem_01
feed_ecosystem_03
feed_ecosystem_02
feed_ecosystem_01

CHECKOUT FLOW

For launch, the in app checkout flow incorporated the same functionality and flow as the exisiting SNKRS Nike app. The task was to apply our Nike+ UI Design system (padding, fonts, colour palette, buttons, error state, complete state, iconography) to the flow.

a_checkoutflow_01
a_checkoutflow_04
a_checkoutflow_03
a_checkoutflow_02
a_checkoutflow_05

AKQA TEAM

Rishi Ramdaras 
Husam Elfaki
Ben Lynch
Jack Donegan 
James Chorley 
Bryan Snyder

BENJAMIN LYNCH

Senior Product Designer

Hello@benjaminlynch.co.uk
LinkedIn