The Nike App gets you access to hot new products before the rest, tips from athletes, special invites for events, all for free.
Nike App Market Launch
iOS and Android
Sketch, Photoshop, Illustrator, Keynote
UX / UI / Visual Design
AKQA London, Nike Portland
YOUR PERSONALISED FEED
Keep up with the latest from Nike in your own personalised news feed. Cards display new sneaker drops, social activity from your Nike+ friends, events and campaigns from Nike.
LIKES & COMMENTS
RESERVED FOR YOU
Within the Nike+ Ecosystem, exclusive products and drops
are 'Reserved for You' via user Inbox and Feed Cards.
DEFINING THE PRODUCT ECOSYSTEM
User flows capturing how Nike App content from Inbox and Feed directs users to Category Apps (NRC, NTC, SNKRS) and Web Views as fall back.
For launch, the in app checkout flow incorporated the same functionality and flow as the exisiting SNKRS Nike app. The task was to apply our Nike+ UI Design system (padding, fonts, colour palette, buttons, error state, complete state, iconography) to the flow.
Senior Product Designer