Juliet Oscar Yankee is an online collection of real stories on Food, Travel, and Living that cut through the monotonous every day with honest and conscious writing for the modern individual.

PROJECT
Juliet Oscar Yankee

TOOLS
Sketch, Photoshop, Illustrator, Omnigraffle, Keynote, Google Docs, Google Slides

PROJECT TYPE
UX / UI / Art Direction

DEFINING THE BRAND

'Latin-scandi' served as a base for the magazine's new branding, including an updated logo, colour pallette and typography. The influence of minimalism, clean photography and style translated into a vibrant execution.

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DESIGNING FOR A
CUSTOM BUILD

Rebranded and rebult into a custom WordPress using Advanced Custom Fields (ACF), with multiple post layouts and styles included plus feature pages 'The Kitchen, Interiors, City Guides and Lifestyle'.

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A RESPONSIVE UI

 A responsive, fluid UI layout that was built from multiple components for ACF (Advanced Custom Fields). Split into a home page, four category pages and article layouts (with multiple typography modules).

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THE MODULES

A responsive, fluid UI layout that was built from multiple components for ACF (Advanced Custom Fields), which can be templated across the site into modules.

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PHOTOGRAPHY STYLEGUIDE

As well as working closely with our Creative Technologist and Production Partner in various workshops to define the UX, I was also tasked to consolidate the exisiting flows into an editable format that could be updated by teams to share visual assets, conversational design and consolidate feedback for senior stakeholders. The pace of the project required fast iterations of the work and a format that allowed us to move at speed.

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BENJAMIN LYNCH

Senior Product Designer