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 - OVERVIEW -

V&A MUSEUM OF CHILDHOOD

UX  |  UI |  Art Direction

The campaign to 'See the world through a child's eyes' saw the Museum of Childhood take to the streets of London with specialist artwork locations around East London.

The task to create a microsite was to inform users on the artwork, artist and where to find the piece on the map to go and visit.

Client: AMV BBDO, MediaMonks

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UX

The map served a dual purpose. To inform users about the glorious artwork created, who made it and what it looks like. The second part was to inform users on where to go and find the artwork around Bethnal Green.

Twitter

CREDITS

AMV BBDO LONDON  |  MediaMonks

Jon Biggs, Ben Lynch, Liva Grinberga, Yentl Bresseleers, Wouter Smit, MediaMonks Development Team

 

THE DRUM

http://www.thedrum.com/news/2015/03/17/va-museum-childhood-sees-tower-hamlets-through-child-s-eyes-outdoor-campaign

CREATIVE REVIEW

https://www.creativereview.co.uk/sweet-new-campaign-for-the-museum-of-childhood/

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