Tile_Twitter

Twitter & Visit England

Get realtime travel tips from Visit England through an interactive map of local tourism offices.

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visit_england

UX STRUCTURE

For anyone visiting the UK, this microsite had a simple flow made up of two parts. Search by places you'd like to visit or by activities you would like to do. Both results brought users to an assorted map view made up of Tweets from Visit England Local accounts, providing users with a visual list of activities.

mm_twitter_visitengland_ux_v5-3

UI DESIGN

The design style implemented utilised Visit England's brand guidelines (typography, colour palette, imagery) into a bold, clean interface that heroes brand imagery of England across the site. 

visitengland_site_01_cookie_light
visitengland_site_03_menu
visitengland_site_02_home
visitengland_site_07_choice_c
visitengland_site_06_choice_b
visitengland_site_05_choice_a
visitengland_site_09_select_interests_a
visitengland_site_10_select_interests_b
visitengland_site_11_select_interests_c
visitengland_site_08_location_search
visitengland_site_20_interests_tweets_map
visitengland_site_19_interests_hover_map
visitengland_site_18_interests_help_map
visitengland_site_17_interests_added
visitengland_site_16_interests_map
visitengland_site_15_location_tweets_map
visitengland_site_14_location_hover_map
visitengland_site_13_location_help_map
visitengland_site_12_location_map
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Key Metrics

250% follower increase in Visit England TIC Twitter accounts 

MADE USING

Sketch

Photoshop

Illustrator

InDesign

After Effects

CREDITS

Ricky Bowry

Joe Fox

Ben Lynch

Sam Mensah

Ray Cheung

Alice Ratcliff

Pedro Eloi

Vivian

Greywoode

Ross Winterflood

Jules Ward

Lisa Pickett

Rachael Robertson 

Kirsty MacSween

Rachael Von Pein

TEAM

MediaMonks

Twitter

Visit England

Ben Lynch  
Product Design Lead

hello@benjaminlynch.co.uk